Andrea Petković announced as a new brand ambassador for tennis
- Christina Schenck welcomes Andrea Petković as a new Mercedes‑Benz brand ambassador at the BOSS OPEN in Stuttgart
- Mercedes‑Benz further expands its tennis engagement with brand ambassador Andrea Petković and the return to the BOSS OPEN
- Mercedes‑Benz is the official automotive partner of the BOSS OPEN in Stuttgart
Mercedes‑Benz is further expanding its involvement in sports and is introducing Andrea Petković as its new tennis brand ambassador. For the BOSS OPEN, Christina Schenck, Head of Digital & Communications and Investor Relations at Mercedes‑Benz, welcomes Andrea Petković in person to Stuttgart. The welcome in the hometown of Mercedes‑Benz underscores the special connection between the brand, Stuttgart, and the sport of tennis. At the same time, Mercedes‑Benz is gaining in Andrea Petković a former tennis player who, beyond the sport, is known for her outstanding attitude, authenticity, and versatility.
“Andrea Petković has an exceptional personality - her authentic character and strong voice are a perfect fit for our brand. We are delighted to welcome her to the Mercedes‑Benz family here in our home in Stuttgart. We also look forward to working with her beyond the world of sport, integrating her strengths as a moderator, speaker and thoughtful commentator into our brand activities.”
— Christina Schenck, Head of Digital & Communications and Investor Relations, Mercedes‑Benz AG
“Tennis has shaped my life for many years as a player and it continues to be an important part of it today. I’m therefore especially excited to continue supporting the sport in a new role together with Mercedes‑Benz. In particular, I look forward to helping raise the visibility of tennis - especially women’s tennis through the brand’s engagement with the WTA - and to actively contributing to its further development.”
— Andrea Petković, Mercedes‑Benz Brand Ambassador
With the 2026 BOSS OPEN, Mercedes‑Benz also marks its return to the Tennis Club Weissenhof. As the tournament’s official automotive partner, Mercedes‑Benz will provide transportation for players, officials, and selected guests throughout the event. The BOSS Open is one of Germany’s most traditional and prestigious tournaments and will take place in Stuttgart from 6 to 14 June 2026. As an ATP Tour Tournament, the BOSS OPEN is attracting international top players and thousands of fans to Stuttgart every year.
The new partnerships with Andrea Petković and the BOSS OPEN are part of Mercedes‑Benz’s broader commitment to tennis. Alongside international partnerships including the WTA Tour and the Laver Cup, as well as brand ambassadors Coco Gauff and Roger Federer, Mercedes‑Benz is continuing to strategically expand its presence in tennis and create global and regional platforms for emotional and engaging brand experiences.
Mercedes-Benz Anniversary Year “140 Years of Innovation”
Since Carl Benz filed the patent for the first automobile 140 years ago and Gottlieb Daimler built his motorised carriage shortly afterwards, Mercedes‑Benz has dedicated itself to constantly innovate and to create the world’s most desirable cars for customers. This ambition has driven every innovation – from the world’s first automobile in 1886 to today’s intelligent and safe electric vehicles, like the all-new GLC and the award-winning all-new CLA. With the new S-Class, the company continues the biggest product launch programme in its history. With its passion for performance and pioneering power, excellence and an unwavering commitment to customer service, the brand has consistently shaped the future of mobility. The result goes well beyond engineering achievement – it creates the unmistakable feeling that leads through everything Mercedes‑Benz does: Welcome home.
Mercedes-Benz is celebrating 140 years of innovation by driving three new S-Class saloons on a trans-continental journey to 140 locations worldwide. Each place highlights the brand’s technology, heritage, pioneering spirit and worldwide presence. Along the way customers, fans and colleagues will get to join in the celebrations – on an epic adventure that will run until October. Follow the “140 Years. 140 Places” drive across six continents on our “140 years of innovation | Mercedes-Benz Media” special and via the Mercedes-Benz Community.Mercedes-Benz Community.